Grounded Growth: Biomimicry for Purpose-Driven Brands
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March 28, 2022 at 8:00 pm UTC on Zoom

Grounded Growth: Biomimicry for Purpose-Driven Brands

Learn how to use the principles of biomimicry to establish, express, strengthen, and scale your brand with purpose.

Join Brittany Carbone, Founder, and CEO of TONIC, for a live group workshop to learn how to use the principles of biomimicry to establish, express, strengthen, and scale your brand with purpose.

Biomimicry is a practice that learns from - and mimics - strategies and behaviors found in nature to solve complex human challenges and inform planning, process, and product. When it comes to building and scaling your brand, it seems like every time you answer one question it creates two more. Is the next stage of growth entering new markets or launching new products? Can my current operations support new growth? What is the best way to allocate my resources? Am I “selling out” if I expand too much? These are questions that can weigh heavily on a Founder’s mind, and unfortunately, they don’t usually come with clear-cut answers, which is why having a tried and tested point of reference like nature to guide your strategic process can be so incredibly valuable. 

No matter how we may try, we can’t outsmart Mother Nature. So take the ‘if you can’t beat her, join her’ approach and learn how tapping into the practice of biomimicry can help you make faster, better-informed decisions about your business while ensuring that you stay grounded in the vision, principles, and purpose that fuels you and inspires your community. 


What you'll learn 📝

  • How to use this framework to solve problems, make faster and better-informed decisions
  • Assess long term and short term goals and strategies to ensure value alignment and market sustainability 
  • Use this as a checkpoint to center yourself and remain grounded


What you'll get 🎁

  • 60-minute live group workshop
  • Downloadable worksheet or strategic guide
  • Access to an Invite-only chat room with Brittany, the Norby team, and fellow participants
  • 50% OFF any TONIC order
  • 1 month FREE of a paid Norby tier


Mark your calendars 📅

  • Grounded Growth Group Workshop: 3/28 @ 4 pm ET
  • Worksheet/Strategic Guide Send Out: 3/28 @ 5:30 pm ET
  • Group Chat Room Check-Ins: 1x/week the following two weeks post-workshop.